How to choose trademarks

The trademark or as it is commercially knownas a motto orlogo is considered as one of the most important factors for success and marketing for any company to customers and clients in the markets and across social networking and internet sites. It is important thing that will enhance customers` confidence and to be kept in their minds without pronouncing the same company name.

We guide our clients towards the success of their business reputations. Accordingly, we provide them with some of important basics and tips in terms of choosing their brands.

1. Choose a new unique brand, logo or motto to be distinguished in the market.
2. Choose a simple and  meaningful symbol that reflects the company activity
3. Use eye-catching colors that are suitable for the market and the good you target. Avoid over-colors as it is not good for eyes. Be aware that each age category has its own favored colors, such as:

• If you are targetingchildren, use bright and cheerfulcolors.
• If you are targeting men, use high-end, black, brown, graycolors.
• If you are targeting women, use those bright red and attractive colors

1. Use a simple slogan without a lot of details
2. You can introduce some artistic touches to a logo in a new and distinctive way.
3. Some logos may prefer to put signs out for attracting the attention of eye of the beholder.
4. You can also give up the idea of using texts or art forms and replace them with a simple symbol, image, or even an icon associated with your company activity- for example, as seen in Twitter, it used only the blue bird, which indicates the purpose of the site 100%.